marketing

commit d9430a81c9232f9a34d545e69c495b56d426338c
parent 5c9c367cf81c1bedf450387ad61702ecd36b45cb
Author: Christian Grothoff <christian@grothoff.org>
Date:   Mon, 29 May 2017 17:22:06 +0200

add spam slide

Diffstat:
M
presentations/investors/investors2017ls.tex
 | 
30
+++++++++++++++++++++++++-----

1 file changed, 25 insertions(+), 5 deletions(-)
diff --git a/presentations/investors/investors2017ls.tex b/presentations/investors/investors2017ls.tex
@@ -275,8 +275,6 @@ Taler is an electronic instant payment system.
 \end{frame}
 
 
-\section{Pricing}
-
 \begin{frame}{9. Payment solutions - Pricing}
   % FIXME: Konkrete Zahlen fuer Beispieltransaktionen
   \begin{center}
@@ -409,7 +407,7 @@ Taler is an electronic instant payment system.
 \end{frame}
 
 
-\begin{frame}{12. Use Cases --- Potential Niches for launch}
+\begin{frame}{12.1 Use Cases --- Potential Niches for launch}
   \begin{itemize}
     \item[1.]{Non-bankable / unbanked people
      \begin{itemize}
@@ -440,6 +438,26 @@ Taler is an electronic instant payment system.
 \end{frame}
 
 
+\begin{frame}{12.2 Use Cases --- Potential Niches for launch: Anti-Spam}
+  p$\equiv$p provides authenticated encryption for e-mail:
+  \begin{itemize}
+    \item Free software
+    \item Easy to use opportunistic encryption
+    \item Available for Outlook, Android, Enigmail
+    \item Committed strategic partner
+  \end{itemize}
+  Attach Taler payment to secure e-mail communication channel:
+  \begin{itemize}
+    \item Avoids two-sided market: peer-to-peer payments (this is how PayPal launched)
+    \item If unsolicited sender (i.e. not in address book), hide messages from user
+          automatically request payment from sender
+    \item Sender can attach Taler payment to be moved to inbox
+    \item Receiver can grant refund to sender \\
+          (Taler still collects applicable transaction fees)
+  \end{itemize}
+\end{frame}
+
+
 \begin{frame}{13. Use Cases --- Used in financial model}
   \begin{itemize}
     \item Newspaper articles (ex. Spiegel)
@@ -450,6 +468,8 @@ Taler is an electronic instant payment system.
 \end{frame}
 
 
+\section{Partners}
+
 \begin{frame}{14. Partners}
   \begin{minipage}{5cm}
     {\bf Research and development:}
@@ -508,6 +528,7 @@ Taler is an electronic instant payment system.
 \end{frame}
 
 
+\section{Next steps}
 \begin{frame}{16. Next steps in development and timeline}
 
 \definecolor{barblue}{RGB}{153,204,254}
@@ -687,6 +708,7 @@ PM $=$ Person month
 \end{frame}
 
 
+\section{Risks}
 \begin{frame}{22. Main Risks}
   \begin{itemize}
     \item[1.]{Technical risk --- {\color{green} resolved}}
@@ -766,8 +788,6 @@ PM $=$ Person month
 \end{frame}
 
 
-\section{Supplemental Materials}
-
 \begin{frame}{Contact details}
   \begin{center}
     \begin{tabular}{p{5cm}p{5cm}}